Are you a blogger or webmaster? Here i am today with some SEO Tips that will really help your blog/site to rank well and this will surely provide you more visitors. Here are the things you should be sure of and put into practice.
1. On Page SEO Essentials
Optimizing your site structure, load speed and title tags are (and should always be) important. The site structure helps showcase your products or services and also helps to provide a seamless navigational framework for visitors.
The load speed is more important than ever as ‘on-the-go’ mobile browsing continues to gain momentum. Did you know that 40% of visitors will leave your site if it takes more than 3 seconds to load? As for title tags, they need to be relevant and optimized for your target keywords — this has been a mainstay ranking factor for well over a decade.
These factors will continue to be important throughout 2017 and the foreseeable future.
2. Quality Contents
Everyone has read or heard that “content is king” — but what exactly does this mean?
Your website needs to have quality, engaging content for your audience. The importance of this cannot be overstated. It will impact the time visitors spend on-site, conversions, and ultimately search rankings, as engaging content is also more likely to be shared and linked to.
Devise content which is centered on your keywords, based on keyword research, and be sure to add internal links within it, and pointing to it from other pages. This type of content will help your target customers with their problems and questions and will get them into your funnel.
3. Provide a Better User Experience
SEO combines with UX (user experience) in many ways. Site speed, site architecture, quality content, colors / fonts, user metrics and more all factor into the overall usability of your site.
Search engines can only assess certain aspects of user behavior – for now. On inspection of the user metrics, if they see high levels of visits bouncing back to the search results after hitting your site, they just know they bounced, they don’t exactly know why.
That bounce could be the result of one or five things wrong with your site. It doesn’t matter to the search engine; they just see the bounce and will likely factor that into how well you should rank. The key, then, is to determine what’s causing this behavior and then figure out ways to provide a better result for the visitor overall.
4. Get Mobile Optimized
2016 was the year Google decided to remove the label “mobile friendly” from its search results. This was because,
according to Google’s search team, “85% of all pages in the mobile search results now meet the appropriate criteria and show the mobile-friendly label.”
Since the vast majority of mobile results are mobile friendly, there is no need to label them as such. All websites are now (or should be) “mobile-friendly.”
Google’s desktop searches now showcase the same results that you would see on your mobile device (which prioritize mobile results). So if you haven’t made the change to have a mobile-optimized website yet, don’t be surprised if you see that your organic traffic decreases.
5. Google’s Rich Answers
SEO isn’t just about getting into the top position anymore. Google has a special place on top of SERPs for local results, as well as content that’s optimized for rich answers.
Rich answers work by extracting metadata from your content and using the information in a visual “Answer Box.” This can be used in many forms such as event schedules, maps, charts, and recipes.
The concept behind rich answers is to provide users with quick, definitive answers within the search results. Target queries that begin with ‘when’ ‘how’ ‘what’ ‘where’ and ‘who’ when doing keyword research to boost your content’s relevance. Also, pay attention to Google search recommendations and Google Search Trends to know what users are asking.
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